Running a business is anything but easy. You have to stay on top of inventories, employee management, customer service, and an endless list of other responsibilities. This is why it can be so easy to overlook the most vital aspect of staying afloat: marketing.
Marketing tactics like sending out flyers or buying ad space in the yellow pages had a substantial impact on consumers 15 years ago, but that is no longer the case. These days, consumers find everything they want through search engines. This is becoming more relevant every day thanks to the rise in the popularity of smart phones and tablets. People spend more time online than ever before.
Now online sales account for 7 percent of all retail transactions, and that number is expected to reach 9 percent by 2016. By then, more than half the money spent in this country on retail will be affected by the web presence of a company. Since most people never bother to look past the first page of their results, this is where you need to be. One quick fix you might consider is buying a spot in the sponsored links, but before you do, consider the fact that 70 percent of what people actually click on are organic links. The best way to truly achieve this status is search engine optimization, or SEO.
The most effective flavor of this, known as white label SEO, works by identifying common search terms associated with your business and integrating them into a series of regularly updated articles and blogs that get posted right to your site. The key term here is “regularly updated”. Maintaining a spot on the front page requires a significant time commitment. With everything you do to keep your business running, how could you possibly have time to blog?
The smart thing to do is to find a good white label Seo reseller plan. These companies know exactly what it takes to boost your visibility and employ a team of professional writers to make that a reality for you. It requires no extra effort on your part, so you can focus on running your business.
If you want to be successful in the modern market, you will need a strong web presence. You need to be what people see when they search for your specific product or service. The best way to make that happen is with white label SEO, simple as that. Find a reseller today.