Are You Thinking About Investing in SEO? Here are a Few Important Facts You Need to Know

Did you know that a rather astounding 92 percent of adults who spend time during their day online in the United States perform at least one search? If you run or own a business that does a considerable amount of work online, you need to be investing in search engine optimization. SEO will help your business by raising your search engine rankings and showing you exactly where your internet marketing efforts need work. Here are a few ways that investing in the services of SEO firms can help promote and even improve your website.

Did you know that Google receives between 65 and 70 percent of the Internet search engine market share? Though you might not think that it is important to make sure that your site conforms to some of the ways that Google prefers, it is going to help you reach more people if you do. Because of the fact that Google has such a huge influence on the way that search engines decide how to rank websites, making sure that your website follows these guidelines will help to ensure that your site is reaching as many people as possible. Investing in quality web design and an SEO campaign by hiring an SEO marketing firm are a couple of the most simple and most effective ways of making sure that Google gives your site a great ranking. Because of the fact that most people choose the top link that is returned in a search, getting to the top of related searches is important for the online success of your business.

One of the biggest benefits of investing in search engine optimization is that you will be able to raise the amount of indexed pages that you have. Recent market studies have shown that companies that blog have 434 percent more indexed pages which results in more leads. More leads leads to more money in the long run. In fact, 57 percent of business to business marketers say that the services offered by small business SEO experts has the largest influence on their lead generation.

Companies often spend thousands of dollars on web development and often have no marketing budget to get their sites found. If you are in the selling business, making sure that your website is ranking high by investing in the services of small business search engine optimization so that you can make sure that people are not skipping your site and choosing one of your competitors is important. References.

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